The Main Source

The Main Source

Auteur : John P. Robinson, Mark R. Levy

Date de publication : 1986

Éditeur : SAGE Publications

Nombre de pages : 272

Résumé du livre

The authors effectively challenge the myth that the public gets most of its news from television. In a wide-ranging study (with European and US data), they conclude that television is not the public's `main source' for news. The Main Source uses innovative survey techniques to show that public understanding of news information is considerably higher than previous research has found and that television news presentation could be far more effective.

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