Management Consulting

Résumé du livre

This book is written and designed with two distinct, but in many ways related, audiences in mind. First and foremost, it is written for the practicing consultant. Research and specialized knowledge of small business consulting are scarce at a time when both the size and economic impact of the small business sector is growing, and the demand for consulting services flourishes. This book is designed to help consultants understand the needs of small businesses, and to succeed in their small business interventions. Practical, experience-based strategies and tools are described for use in the field.In addition, we have written the book for those who want to learn more about management consulting, especially students. This book may be used as a resource in management consulting, project management, and other experiential business courses. These types of courses, where students manage a project and interact with a live organization/client, are part of a growth market on college campuses, as more business schools respond to the call to make their curricula real and practical.