The Physician Strategist

Résumé du livre

The Physician Strategist provides physicians, physician executives, and physician managers with a useful framework for conceptualizing and developing strategies for their organizations. Through the use of a model, clear explanations of the process, and many physician-related examples, this book provides physicians and healthcare managers with the methods and constructions to position their organizations for success. The model may be applied to a variety of healthcare organizations operating in radically different environments. It is also useful for both large and small organizations. Written to facilitate strategic thinking at corporate, divisional and operational levels, this eight-chapter text provides physicians with an overview of the strategic management process. The Physician Strategist provides a model to clarify the process; introduces the process of analyzing external and internal environments; explains how to diagnose the strengths and weaknesses of an organization's internal environment; explores the development of mission, vision, values, and organizational objectives; discusses adaptive, market, and positioning strategies; and offers ways to implement, monitor, evaluate, and improve directional strategies.