Guide to Successful Fundraising in Schools
Auteur : Dr Philip SA Cummins
Date de publication : 2015-01-15
Éditeur : eBook Partnership
Nombre de pages : 145
Résumé du livre
This book provides easy to follow and helpful advice on how to run a fundraising program within your school. It is structured around CIRCLE's fifty top fundraising tips, which have been accumulated during CIRCLE's extensive consultancy work across Australia in the last thirty years. This book is broken into parts and conceptualises fundraising as a giving tree continuum, nurturing the donor using the key techniques of friendraising, coupled with donor research and careful stewardship, to enable a smooth transition from small donor to large.