Hoover's Handbook of American Business 2003

Résumé du livre

A resource offering information about companies in America. This two-volume set contains in-depth profiles of 750 of America's largest and most influential companies. It covers major corporate giants like Coca Cola, General Motors, Microsoft and Wal-Mart, plus a selection of more than 50 of the largest privately-owned companies, including Cargill and Mars. The work examines the personalities, events and strategies that have made these enterprises leaders in their fields.