Euromanagement
Auteur : Helen Bloom, Roland Calori, Philippe de Woot
Date de publication : 1994
Éditeur : Kogan Page
Nombre de pages : 159
Résumé du livre
This volume contains a series of interviews with the chief executives of 40 leading European companies, who discuss the distinctive European model of business management which is emerging to rival US and Japanese practices. The opportunities of the European marketplace are fully exploited.