Measure What Matters to Customers
Auteur : Ronald J. Baker
Date de publication : 2006-10-11
Éditeur : John Wiley & Sons
Nombre de pages : 208
Résumé du livre
Measure What Matters to Customers reveals how to capitalize on Key Predictive Indicators (KPIs), the innovative measures that define the success of your enterprise as your customers do. If you want to increase your company's profits by working smarter, this is the book for you.