The Planning Process
Auteur : William H. Brickner, Donald M. Cope
Date de publication : 1977
Éditeur : Winthrop Publishers
Nombre de pages : 209
Résumé du livre
Textbook constituting a guide to the use of management planning principles - presents definitions and a model pertaining to strategic and operational management processes, and discusses establishment of objectives and goals, time factors, commitment and involvement, etc. Diagrams, graphs and photographs.