Wiley Pathways Small Business Management
Auteur : Richard M. Hodgetts, Donald F. Kuratko
Date de publication : 2007-03-16
Éditeur : John Wiley & Sons
Nombre de pages : 576
Résumé du livre
In order to become a successful entrepreneur, one has to have a clear understanding of how to effectively manage a small business. This valuable introduction shows budding entrepreneurs how to launch and run their own firm. In addition to explaining the value and appeal of small businesses, it offers a variety of essential start-up lessons, including how to write a business plan, obtain financing, and choose a legal form for any venture.