The Tourism System
Auteur : Robert Christie Mill, Alastair M. Morrison
Date de publication : 1992
Éditeur : Prentice Hall
Nombre de pages : 506
Résumé du livre
This revision of a work on tourism focuses on the marketing aspects of tourism, based on asking certain specific questions - why people travel, where and how tourism works, and what can be done to increase tourism. The book adopts an international approach.