Professional Services

Résumé du livre

Professional Services is the first casebook to cater exclusively to the subject of management of professional service firms: law, architecture, financial services, consulting, advertising, and accounting firms. Authors Thomas DeLong and Ashish Nanda have added to the limited body of knowledge in this field with cases and notes that explore the challenges and opportunities unique to this increasingly important segment of the economy. Drawn from different professional service settings, these case studies help the readers understand the opportunities and challenges facing professionals and their firms. Professionals and leaders profiled in the cases illustrate situations that management students will soon face. The casebook is also useful for professionals, who can learn by comparing their management and leadership styles with those of the case protagonists. The critical decisions faced by the individual protagonists within the professional service firms are often make-or-break decisions. Illustrating these decisions is a powerful way to teach students and practitioners inductively how to succeed in their professional careers by drawing on lessons that can be learned from past business experiences.