A Study of the Interaction of Value Relevance
Determinant Attribute Analysis and the Search for Product Modification Ideas
Human Values and Quality of Life in the Ohio River Basin, as Related to Future Energy Developments, Energy and the Quality of Life
Managing the Business-to-business Customer Relationship
A Typology of Goals for Positive Theories
The Constancy of Dimensions of Consumer Response to Advertising
Physiological Measures
Creative Guidance Research
Logistics Practice in Retailing
Functional Shiftability
The Volatility of Short-term Interest Rates
Experimental Tests of Disclosure with an Opponent
Objective Assessment of Cluster Analysis Output
A Strategy for Examining the Impact of Labor-management Relations on Organizational Effectiveness
Current and Potential Impact of Emerging Communications Technologies
The Testing of Coniferous Tree Seeds at the School of Forestry, Yale University, 1906-1926
What are the Underlying Dimensions of Consumer Response?